BA BRIDE/Ticket Anyone?

 

Jason Dunn 

The tickets could be in a very similar format as a boarding pass used at an airport, this idea could then be spread across onto a range of different products given or sold at the theater where the musical would be shown.

 

gb.ioffer.com 

 

British Airways 

I noticed National Express advertised different events such as Glastonbury or gigs being played by top artists, and that they would issue discounted travel tickets if you were to buy tickets through them, however this is obvious that they could make money in this process and that advertising this musical on the British Airways website would be slightly mental, but it is an idea! And online advertising is a must I think.

BA BRIDE/Blerb

Well I think its time I hit a wall with this one. The idea with this is to have type, created by lipstick is applied onto this graphic, to represent Virginia Branson writing on the passenger window of an airplane. The type could be specific lyrics of a track in the musical or the title of each track of in the musical. This could then be put across a range of promo material.

 

 

The information at the bottom is displayed as though it would be a safety message printed on a window of a plane.

BA BRIDE/Skyline

leshphoto.com

This is an image in aid of capturing the gradient of colour of a skyline during a plane flight.

I FFFFOUND TTTTYPE.

BA BRIDE/Typestick

www.fontscape.com

I found an online type system enabling me to write in different styles of media, such as lipstick, chalk, and black marker. This didn't give me the freedom of creating the boldness or the detail I was perusing, however it gave me an idea that if applied correctly, could give me the type style I am after. 

 

 

BA BRIDE/Range

 

As this is progressing the colour is defining itself. It is based on the British Airways pallett which is what this musical does throughout.

 

 

Range. The range could be spread using different titles of the tracks used in this musical.

BA Bride/In Flight

 

The title of the musical has started to take on the cheesiness of what would look like another airline identity. Also adding the lipstick to represent 'I' gave it the twist.

 

Combining two elements together gave an interesting visual, such as a passenger window of an airplane and the luggage.

BA BRIDE/Ideas/Development

 

Moving on from the message board development, Other imagery was put forward from the various signage and symbols associated at an airport or on-board an airline. I tried making a connection between that and the musical which seemed to work quite well. 

One problem that arose was that over time the visuals of the actors/actresses would change over time and that using photographic imagery could confuse things, which is why illustrations could be use to represent the characteristics of these which would not need to change.

 

BA BRIDE/Development

After my conversations with Mike Hume, I started to list some initial ideas that could be produced for this brief. As this was happening I found myself automatically drawing up visuals that i assossiated with Airlines, airports, signage etc. which could define the typeface or layout that could drive the project forward and beyond.

 

 

One of which was the message board seen at an airport displaying the flights schedule. And began to put forward some contextual research.

 

 

 

This idea was put forward to some visuals, and hit the first problem.

This is a comedy musical.

 

 

 

10 Simple Airport Travel Tips

10 Simple Airport Travel Tips

 

www.gosimply.com

I have started looking at signage and imagery that would normally be found at airports and on board an airline, to make a connection in the typefaces used, colours which can be incorporated into the design. The reason for this is that people see this and automatically associate with airports etc.. and why not? making that connection I feel would not only make a visual connection, but could be an element that includes humor, as this is a comedy musical.

 

www.murciacar.com

 

These typeface could be easily created and be presented in the layout system of the typefaces.

 

 

This design could be purely type based, type and/ or just image. The above image shows that image alone can produce an image. There is no way that person is going to catch that plane.

www.crestock.com

CONTEXT/Workshop

In this workshop we were asked to write 5 titles based on our subjects/themes. Along with a short statement about this title and generate questions for each.
We were then asked to write the titles on a separate sheet, which other members of the group were able to generate more questions about the questions. This is designed to help with the context part of this module.

TYPE AS IMAGE/Using typography as image in order to communicate a message.

- How does type work as image?
- What are typographic Characteristics?/Anatomy of a typeface.
- How does this communicate?
- What methods are used?
- What are the processes?

Define Characteristics
What is a process?
Whats copyright?
To what extend are the shapes in letters used?
Define type
define image
Why use typography as image?
What are the benefits?
When does type become type as image?
How does as image work?
How is it used? Newspapers?
What practical applications are there?

BRANDING/IDENTITY/Branding an identity for businesses, and how this is handed over to the client.

- What are the copyright laws?
- How does a designer hand over the identity?
- What does a client understand?
- What is branding used for?

Define branding
Logo design?
Corp ID?
What is copyright?
How big can a brand be?
How branded can a company be?
When and how is a brand used?
How do you come up with a brand?
What do you need to consider?
- from the client.
How will the client work with your design?

LEGIBILITY/Legibility within typography and image.

- How do you define legibility?
- At what point do you define what is legible?
- Why is this important within image/type within image?

Whats the difference between legibility and readability?
Why is it important to be legible?
What makes something legible?
Reading an image (semiotics) or physically reading?

CLIENT COMMUNICATION/Communication to a client for/in a design process.

- How do you communicate to a client?
- What does a client need to know/understand?

Target audience?
What clients do you want to work for?
What language to use to a client, design language or social?
Whose in charge?
What is expected of you?

PROMOTION/DISTRIBUTION/The promotional methods in graphic design and how it is distributed.

- What is Promotion?
- What promotional methods are there?
- What does this achieve?
- Where is promotion seen?
- How is it distributed?

Technological advantages, How has it helped promo?
Define promotion
Distribution methods?
What is the best way to promote?
How does promotion differ between different age groups/gender etc..
Does sex sell?
How many different types of distribution are there?
Older generation target market print distribution or digital, why?
How has distribution methods changed over time?

BA Bride

 

I received a copy of the CD of this musical from the producer of BA Bride.

 

 

 

I started to write down possible directions I could take this brief, also noting what connections i could make between a wedding and an airline.

 

 

I researched into BA Bride and managed to pull various visuals and information about this musical.

 

thelmasly.com